Electronic Shelf Label (ESL)
De Tag Industry is the authorised Electronic Shelf Label (ESL) solution provider for SoluM in
Malaysia, supplying and supporting ESL systems for retailers, supermarkets,
pharmacies, and warehouses across the country. SoluM ESL systems eliminate the
cost and errors of paper price tags by digitising your shelf-edge — updating
thousands of labels automatically, accurately, and in real time from a single
software interface.
Why Malaysian Retailers Are Switching to Electronic Shelf Labels
Managing paper price labels in a Malaysian retail environment is costly, time-consuming,
and prone to human error. Every price change requires staff to print, cut, and
replace labels across hundreds of shelves — a process that can take hours and
still result in mismatches between the shelf price and the POS system. With
ESL, that entire process is replaced by a single click.
Key reasons Malaysian retailers choose ESL:
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Eliminate pricing errors and regulatory compliance risk under Malaysian consumer protection laws
Reduce labour costs — no more manual label printing, cutting, and replacement
Run flash sales and promotions instantly without floor staff involvement
Display dynamic information: price, promotions, QR codes, stock levels, and more
Reduce paper waste and support your sustainability goalsbution of letters. making it look like readable English.
The Pinnacle of Retail Excellence
Elevate your retail experience with Newton Pro’s sleek design, 4-color EPD, and IP68 durability.
Our flagship ESL model is the Newton Pro by Solum — designed for high-demand retail environments and built to last. Add the following line before your existing
Newton Pro specs:
10 x Speed
Update prices on labels faster than the ever before. The proprietary system architecture ensures updates up to 3,000 labels in just 5 minutes
IP 67 Rating
Labels are fully dustproof and waterproof. It is also highly resistant to shocks to ensure that labels are not damaged.
Long Battery Life
E-ink technology and latest communication modules ensures a long battery life up to 10 years.
NFC Capability
With built-in NFC, you can easily implement mobile payments and self-checkout, or access product information pages and digital coupons.
Seven Colored LED
The built in multi-color LED can display 7 colors, and on top of that, this bright LED screen is visible even at a full 180 degrees.
High Resolution Displays
Our labels are designed with 30% better resolution which means 30% more information can be displayed.
ESL video presentation by Solum
Years of Battery Life
No of LED Colors
No of tags updated in
5 Minutes
No of RF Channels
Industries that we serve :
Our ESL systems are deployed across a wide range of retail and commercial environments in
Malaysia, including:
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Supermarkets and hypermarkets
Pharmacies and Health & Beauty retailers
Mobile phone and Telco service providers
Electronics and Electrical appliance stores
Fruit retailers and wholesellers
Warehouse and logistics facilities